I am getting a no start and am lost

What is your question?

I have spark and have fuel but am still just cranking and not starting. I shot some starting fluid in and still a no start. I replaced the fuel filter and the fuel pump was done a year ago. I can hear the pump kick on and there is pressure at the rail. I don't think it's a Vats issue bucause the security light is not on. I'm lost Please help