How can I return my faded steering wheel to its original color? on 2002 Lexus ES300

I lived in Florida for four years and the steering wheel appears to have faded from the sun exposure.

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3 answers 3 comments
try rubbing your ass on it let us get real here.
Ass cream , if you checked 'The Detroit Journal of Automotive Mechacine' , has been determined to be inefective in treating long-term steering wheel fatigue. A synthetic derivitive of armpit oil , has been proven to provide more satisfactory results. Please check your sources for up-to-date listings before offering any more insight into cranialogically challenged questions regarding solar flare damaged automotive components.
THANK'S!
..............never mind!
replace your steering wheel.
Try that 'wipe new' stuff as seen on tv.